@extends('layouts.app3')
@section('title', 'BBA & Integrated MBA in AI & Business Analytics | Rai University')
@section('content')
@php
$group = [
  'name_html' => 'BBA &amp; <span>Integrated MBA</span> — AI &amp; Business Analytics',
  'short' => 'BBA / iMBA',
  'school' => 'Rai School of Management Studies',
  'tagline' => 'Management degrees for the data age — combining core business administration with AI, analytics and decision-making tools, plus a seamless 5-year integrated BBA + MBA pathway.',
];

$programs = [
  [
    'name' => 'BBA in AI & Business Analytics',
    'name_html' => 'BBA in <span>AI &amp; Business Analytics</span>',
    'short' => 'BBA (AI & Analytics)',
    'years' => '3', 'semesters_count' => '6', 'credits' => '138', 'level' => 'Undergraduate', 'level_short' => 'UG',
    'curriculum_pending' => true, // hidden until official curriculum is shared
    'overview' => 'The BBA in AI & Business Analytics equips students with strong management fundamentals and the analytical skills to lead in a data-driven world. The program blends marketing, finance, operations and strategy with machine learning, business intelligence and predictive analytics, producing managers who can turn data into competitive advantage.',
    'objectives' => [
      'Build strong foundations in management, marketing and finance',
      'Develop expertise in business analytics and AI tools',
      'Enable students to make data-driven business decisions',
      'Foster leadership, communication and entrepreneurial skills',
      'Prepare students for analytics, consulting and management roles',
    ],
    'outcomes' => [
      'Apply core management principles across business functions',
      'Use analytics and AI tools to solve business problems',
      'Build predictive models and business intelligence dashboards',
      'Communicate insights and lead data-driven initiatives',
      'Demonstrate ethical and professional responsibility',
    ],
    'credit_summary' => [
      ['Year 1','Semester I','24'],['Year 1','Semester II','25'],['Year 2','Semester III','24'],
      ['Year 2','Semester IV','25'],['Year 3','Semester V','24'],['Year 3','Semester VI','16'],
    ],
    'semesters' => [
      ['year'=>'Year 1','rom'=>'I','label'=>'Semester I','total'=>'24','subjects'=>[
        ['Principles of Management','4','0','4'],['Business Economics','3','0','3'],['Financial Accounting','4','0','4'],['Business Mathematics & Statistics','3','0','3'],['Introduction to Business Analytics','3','0','3'],['Digital Tools & Spreadsheets','2','1','3'],['Business Communication','2','0','2'],['Environmental Studies','2','0','2'],
      ]],
      ['year'=>'Year 1','rom'=>'II','label'=>'Semester II','total'=>'25','subjects'=>[
        ['Organizational Behaviour','3','0','3'],['Marketing Management','4','0','4'],['Cost & Management Accounting','3','0','3'],['Programming for Analytics (Python)','4','2','6'],['Business Statistics & Probability','3','0','3'],['Microeconomics','3','0','3'],['Communication & Presentation Skills','2','1','3'],
      ]],
      ['year'=>'Year 2','rom'=>'III','label'=>'Semester III','total'=>'24','subjects'=>[
        ['Human Resource Management','3','0','3'],['Data Analytics & Visualization','4','2','6'],['Introduction to AI for Business','3','0','3'],['Financial Management','4','0','4'],['Database Management Systems','2','1','3'],['Operations Management','3','0','3'],['Design Thinking','2','0','2'],
      ]],
      ['year'=>'Year 2','rom'=>'IV','label'=>'Semester IV','total'=>'25','subjects'=>[
        ['Marketing Analytics','4','2','6'],['Machine Learning for Business','4','2','6'],['Business Intelligence (Power BI/Tableau)','3','1','4'],['Predictive Analytics','3','0','3'],['Project Management','2','1','3'],['Consumer Behaviour','3','0','3'],
      ]],
      ['year'=>'Year 3','rom'=>'V','label'=>'Semester V','total'=>'24','subjects'=>[
        ['AI-Driven Decision Making','4','2','6'],['Big Data Analytics','4','2','6'],['Strategic Management','3','0','3'],['Elective - I','3','0','3'],['Elective - II','2','1','3'],['Entrepreneurship & Innovation','2','1','3'],
      ]],
      ['year'=>'Year 3','rom'=>'VI','label'=>'Semester VI','total'=>'16','note'=>'Capstone','subjects'=>[
        ['Major Project / Internship','0','16','16'],
      ]],
    ],
    'electives' => [
      'Technical Electives' => [['Natural Language Processing for Business','3'],['Marketing Automation & AI','3'],['Supply Chain Analytics','3'],['HR Analytics','3'],['Generative AI for Business','3']],
      'Industry-Oriented Electives' => [['Digital Marketing Analytics','3'],['FinTech & Financial Analytics','3'],['Product Management','3'],['CRM & Customer Analytics','3']],
    ],
    'industry' => ['Capstone business-analytics project with real industry data','Live case studies, simulations and guest lectures from industry leaders','Internships in analytics, consulting and marketing roles'],
    'assessment' => [['Internal Assessment','40%'],['End-of-Semester Examination','60%']],
    'exit' => [['After Year 1','Certificate in AI & Business Analytics'],['After Year 2','Diploma in AI & Business Analytics'],['After Year 3','BBA in AI & Business Analytics']],
    'careers' => ['Business Analyst','Data Analyst','Marketing Analyst','Business Intelligence Analyst','Operations Analyst','Analytics Consultant'],
  ],
  [
    'name' => 'Integrated MBA (BBA + MBA) in AI & Business Analytics',
    'name_html' => 'Integrated <span>MBA</span> (BBA + MBA)',
    'short' => 'iMBA (BBA + MBA)',
    'years' => '5', 'semesters_count' => '10', 'credits' => '227', 'level' => 'Integrated UG + PG', 'level_short' => 'UG+PG', 'nep' => true,
    'curriculum_pending' => true, // hidden until official curriculum is shared
    'overview' => 'The Integrated BBA + MBA (iMBA) in AI & Business Analytics is a five-year professional program that develops complete business leaders for the data age. The first three years build management, finance and analytics foundations; the final two deliver advanced MBA-level strategy, AI applications and specialization — with internships, live consulting projects and a three-phase capstone ensuring industry readiness.',
    'objectives' => [
      'Develop strong management, finance and analytical foundations',
      'Build advanced expertise in AI, analytics and business strategy',
      'Prepare students for leadership in industry, consulting and entrepreneurship',
      'Equip learners with tools like Python, SQL, Power BI, Tableau and cloud analytics',
    ],
    'outcomes' => [
      'Apply management principles and analytical methods to business problems',
      'Design data-driven strategies and AI-powered solutions',
      'Lead teams and manage organisational change effectively',
      'Communicate insights to stakeholders and drive decisions',
      'Adapt to emerging technologies and engage in lifelong learning',
    ],
    'credit_summary' => [
      ['Year 1','Sem I–II','50'],['Year 2','Sem III–IV','48'],['Year 3','Sem V–VI','44'],['Year 4','Sem VII–VIII','44'],['Year 5','Sem IX–X','41'],
    ],
    'semesters' => [
      ['year'=>'Year 1','rom'=>'I','label'=>'Semester I','total'=>'25','subjects'=>[
        ['Principles of Management','4','0','4'],['Financial Accounting','4','0','4'],['Business Economics','3','0','3'],['Business Mathematics & Statistics','3','0','3'],['Introduction to Business Analytics','3','0','3'],['Digital Tools & Spreadsheets','2','1','3'],['Business Communication','2','1','3'],['Environmental Studies','2','0','2'],
      ]],
      ['year'=>'Year 1','rom'=>'II','label'=>'Semester II','total'=>'25','subjects'=>[
        ['Organizational Behaviour','3','0','3'],['Marketing Management','4','0','4'],['Cost & Management Accounting','3','0','3'],['Programming for Analytics (Python)','4','2','6'],['Business Statistics & Probability','3','0','3'],['Microeconomics','3','0','3'],['Design Thinking','2','1','3'],
      ]],
      ['year'=>'Year 2','rom'=>'III','label'=>'Semester III','total'=>'24','subjects'=>[
        ['Human Resource Management','3','0','3'],['Data Analytics & Visualization','4','2','6'],['Introduction to AI for Business','3','0','3'],['Financial Management','4','0','4'],['Database Management Systems','2','1','3'],['Operations Management','3','0','3'],['Professional Ethics','2','0','2'],
      ]],
      ['year'=>'Year 2','rom'=>'IV','label'=>'Semester IV','total'=>'24','subjects'=>[
        ['Marketing Analytics','4','2','6'],['Machine Learning for Business','4','2','6'],['Business Intelligence (Power BI/Tableau)','3','1','4'],['Predictive Analytics','3','0','3'],['Consumer Behaviour','3','0','3'],['Business Law','2','0','2'],
      ]],
      ['year'=>'Year 3','rom'=>'V','label'=>'Semester V','total'=>'23','subjects'=>[
        ['AI-Driven Decision Making','4','2','6'],['Big Data Analytics','4','2','6'],['Strategic Management','3','0','3'],['Elective – 1','3','0','3'],['Entrepreneurship & Innovation','2','1','3'],['Research Methodology','2','0','2'],
      ]],
      ['year'=>'Year 3','rom'=>'VI','label'=>'Semester VI (Bridge)','total'=>'21','subjects'=>[
        ['Capstone Project Phase I','0','12','12'],['Financial Analytics','3','0','3'],['Supply Chain Analytics','3','0','3'],['Seminar & Industry Presentation','0','3','3'],
      ]],
      ['year'=>'Year 4','rom'=>'VII','label'=>'Semester VII','total'=>'22','subjects'=>[
        ['Managerial Economics','3','0','3'],['Advanced Financial Management','3','0','3'],['AI Strategy & Digital Transformation','3','1','4'],['Advanced Statistics for Analytics','3','1','4'],['Advanced Marketing Management','3','0','3'],['Business Elective – 2','3','0','3'],['Mini Project','0','2','2'],
      ]],
      ['year'=>'Year 4','rom'=>'VIII','label'=>'Semester VIII','total'=>'22','subjects'=>[
        ['Operations & Supply Chain Management','3','0','3'],['Advanced Machine Learning','3','2','5'],['Deep Learning & AI Applications','3','2','5'],['Financial Modelling & Valuation','3','0','3'],['Business Elective – 3','3','0','3'],['Summer Internship / Industrial Training','0','3','3'],
      ]],
      ['year'=>'Year 5','rom'=>'IX','label'=>'Semester IX','total'=>'21','subjects'=>[
        ['AI Product Management','3','1','4'],['Cloud & MLOps for Enterprises','3','1','4'],['Quantitative Risk Analytics','3','0','3'],['Leadership & Change Management','3','0','3'],['Business Elective – 4','3','0','3'],['Capstone Project Phase II','0','4','4'],
      ]],
      ['year'=>'Year 5','rom'=>'X','label'=>'Semester X','total'=>'20','note'=>'Final Capstone','subjects'=>[
        ['Capstone Project Phase III (Final)','0','16','16'],['Viva Voce','0','2','2'],['Industry Portfolio & Seminar','0','2','2'],
      ]],
    ],
    'electives' => [
      'Specialization Electives' => [['Financial Analytics & FinTech','3'],['Marketing & Digital Analytics','3'],['HR & People Analytics','3'],['Operations & Supply Chain Analytics','3'],['Healthcare Analytics','3'],['Retail & E-Commerce Analytics','3']],
      'Industry-Oriented Electives' => [['Product Management','3'],['Generative AI for Enterprises','3'],['Consulting & Business Strategy','3'],['Startup & Venture Management','3']],
    ],
    'industry' => ['Mandatory internship in Year 4','Three-phase Capstone Project across Semesters VI, IX and X','Live consulting projects and exposure to Power BI, Tableau, Python, SQL and cloud analytics platforms'],
    'assessment' => [['Internal Assessment','30%'],['End Semester Examination','50%'],['Practical / Project','20%']],
    'exit' => [['After 3 Years','Bachelor of Business Administration (BBA)'],['After 4 Years','BBA (Honours)'],['After 5 Years','Integrated MBA in AI & Business Analytics']],
    'careers' => ['Business Analytics Manager','Data Science Consultant','AI Product Manager','Financial Analytics Lead','Marketing Analytics Manager','Strategy & Operations Consultant'],
  ],
];
@endphp
@include('partials.program-group')
@endsection